Panasonic's Keizo Ishiguro Wins Technical Achievement Award From PMDA, Honored During 2008 PMA Show
LAS VEGAS, N.V. (January 25, 2008) - Panasonic today announced that Keizo Ishiguro, General Manager, Device Development Center, Panasonic AVC Networks Co., will be honored with the 2008 Photo Imaging Manufacturers and Distributors Association (P.M.D.A.) Technical Achievement Award at the P.M.D.A. Annual Awards Dinner held during the 2008 Photo Marketing Association Show in Las Vegas, Nevada.
"We're pleased to be able to honor Mr. Ishiguro with our 2008 Award for
Technical Achievement," said Matt Knickerbocker, President of the
PMDA." His efforts over the last 20 years, especially in the field of
zoom lenses, have certainly contributed to the growth and excitement of
our entire industry."
Ishiguro was selected by P.M.D.A for his expertise in the field of
imaging technology and his many achievements throughout his career that
have resulted in unique, groundbreaking products, including the
development of the revolutionary optical technologies in the TZ-, FX-
and FZ-Series of Panasonic LUMIX digital still cameras. In addition, he
has helped create and establish the partnership between Panasonic and
Leica, and as a result most of Panasonic's LUMIX digital still cameras
feature Leica lenses.
"Since joining Panasonic more than twenty years ago, Mr. Ishiguro has
been responsible for leading Panasonic in development of numerous
technologies and partnerships that have helped shape the LUMIX brand
and drive Panasonic forward in this very competitive industry," said
Alex Fried, National Marketing Manager, Imaging, Panasonic Consumer
Electronics Company. "We are proud and excited to celebrate Mr.
Ishiguro and are thrilled that the industry has acknowledged his
revolutionary accomplishments."
Currently, Ishiguro is responsible for the management and development
of Panasonic's optical devices while overseeing a team whose size has
doubled since he started in this position in 2004. Ishiguro first
joined Panasonic in 1984, and was responsible for the optical design of
zoom lenses and developing the auto-focus system for video cameras, as
well as developing apsherical lenses and overseeing commercial
production of lenses. Later, he developed and initiated the commercial
production of compact camera modules and was placed in charge of design
and development of zoom lenses for digital still cameras.
Other 2008 P.M.D.A. honorees include: Person of the Year: Phil Askey -
Founder, Editor, Author, Programmer and Webmaster, DPReview.com; Norman
C. Lipton Lifetime Achievement: Thomas Shay, Director of Corporate
Communications, Fujifilm USA (retired); Visionary: David Vaskevich,
Senior Vice President, Chief Technical Officer, Microsoft Corp.; and
Photographer: Frans Lanting.
About Panasonic Consumer Electronics Company
Based in Secaucus, N.J., Panasonic Consumer Electronics Company is a
Division of Panasonic Corporation of North America, the principal North
American subsidiary of Matsushita Electric Industrial Co. Ltd. (NYSE:
MC) and the hub of Panasonic's U.S. marketing, sales, service and
R&D operations. Panasonic develops advanced imaging technologies
and its entire LUMIX digital still camera line includes optical imaging
stabilization and Intelligent ISO features. In its commitment to
provide consumers with extensive imaging resources, Panasonic LUMIX
established the Digital Photo Academy, a series of nationwide workshops
designed to instruct consumers how to optimize the features on their
digital cameras and produce high-quality photos. Panasonic is honored
to support OUR PLACE - The World's Heritage, a project that will create
the world's largest photographic collection of UNESCO World Heritage
sites, with acclaimed photographers exclusively using LUMIX digital
cameras to capture all images. Information about Panasonic LUMIX
digital still cameras and its affiliated programs is available at
www.panasonic.com/dsc.
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