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Pre-PMA 2008 FotoNation "FaceTime" technology
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FotoNation announces "FaceTime™" technology for digital cameras & camera phones
Face Recognition Technology Used to Trigger New Type of Count-Down Timer
Burlingame, CA, January 15, 2008 -- FotoNation, a leading provider of embedded imaging solutions for the imaging industry, announced today "FaceTime", a new technology to assist in capturing self-portraits when using digital camera or camera phones. FaceTime is being debuted at the 2008 Photo Marketing Association (PMA) trade show in Las Vegas. The technology is offered as an add-on module to the FotoNation FaceTracker™ technology and is available for immediate licensing.
FaceTime solves a long standing problem faced by photographers who want
to take a self portrait or if they want to be included in a group
photo. The typical solution offered today requires photographers to set
the timer shutter and then rush to be in position before the shutter
triggers. Alternatively, photographers use a remote shutter and then
they hide their hands in the scene.
FotoNation FaceTime is a new type of shutter trigger technology that is
invoked when the photographer’s face is detected in a scene. After the
photographer puts the camera in FaceTime mode and presses the shutter
button, the camera waits to fire the shutter until it recognizes the
addition of the face of the photographer to the scene. Once detected, a
count-down timer is initiated giving photographers time to relax and
compose themselves in the scene.
“Sooner or later, every photographer wants to be part of a photo they
are composing; and until now, it has always been a cumbersome effort.
We believe that FaceTime is the first new technology that brings a
pragmatic solution to self-portraits,” said Eran Steinberg, CEO of
FotoNation, Inc.
A demonstration is available at PMA. For more information, see www.fotonation.com.
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