Casio to Introduce New EXILIM Digital Cameras Offering Enhanced Burst Shooting Performance and Premium Design Quality One high speed model, with ultra-high speed burst shooting Four models with stylish new designs
LAS VEGAS, NV, January 6, 2008 – Casio America, Inc. and its parent
company, Casio Computer Co., Ltd., announced plans today to introduce
an entirely new lineup of EXILIM® digital cameras just in time for
Spring. The new lineup will include five new convenient, user-intuitive
models which make the most of Casio’s newest technologies to enable
entirely new forms of digital photography.
One of the new models is a high speed digital camera featuring a
revolutionary improvement in burst shooting speed that is expected to
create entirely new markets. The other four models, while naturally
offering significant enhancements in function and performance, focus on
style with a new body shape that keeps height to a minimum and exudes a
sense of premium design quality.
High speed model unveils powerful new technologies
EXILIM Pro EX-F1, with the world’s fastest* burst shooting performance
This model incorporates a high speed CMOS sensor and a high speed LSI
processor. With this model, Casio has achieved an ultra-high speed 60
frames per second (fps) burst rate for still images, together with
1,200 fps high speed movie recording that captures movement faster than
the eye can see for ultra-slow motion replay. Moreover, the new model
can record movies at full High-Definition.
* As at January 6, 2008, based on a Casio survey for the consumer market digital cameras.
Four stylish models feature premium design quality and improved functionality
EXILIM Card EX-S10 — the world’s smallest and thinnest* 10.1 megapixel model
With this model, Casio sought to produce a camera with a high
resolution CCD and a very bright Super Clear LCD featuring a high
contrast ratio and a wide field of view. Both the picture taking and
image viewing capabilities of this camera have been improved, and its
design presence has been enhanced by keeping it as slim as possible.
* As at January 6, 2008, for 10-megapixel class digital cameras. Based on Casio survey.
EXILIM Zoom EX-Z80 — a small 8.1 megapixel model with a smart design
In addition to providing functionality that makes it easy for users to
take photos and shoot movies, with this camera Casio pursued a design
that enables people to use it almost like a fashion accessory. This
high performance model comes in a very compact, smartly shaped body.
EXILIM Zoom EX-Z200 and EX-Z100 — two 10.1 megapixel models featuring a wide-angle 28 mm lens with 4X optical zoom
With their newly developed lenses, these cameras give users the freedom
to enjoy a range of different photo styles, from wide angle to
telephoto. They include highly visible Super Clear LCDs as well as
Casio’s AUTO BEST SHOT scene recognition function that automatically
chooses an appropriate shooting mode.
All four new stylish models also feature the Auto Shutter function,
which enables users to take the picture just at the moment of a lovely
smile or at the instant that hand shake ceases. Using Auto Shutter, the
camera automatically detects the right moment and takes the photo.
Furthermore, to make it easy to enjoy recording movies, all models have
a Movie Button that lets users record video at the touch of a single
button. Even more, the highly portable EX-S10 and EX-Z80 models to be
sold in the North American market utilize the AAC audio codec for
movies, enabling replay on Apple’s iPod and other such devices as well
as recording of movies in iTunes Compatible Format.
“We are continuously developing new features that take advantage of
digital technology, and we introduced the Snap Video mode on our
digital cameras. By using Apple’s superior video technology we believe
people will find more ways to enjoy Snap Video,” said Susumu Takashima,
a managing director and head of digital camera development at Casio
Computer Co., Ltd.
"Every new Mac ships with iLife '08, featuring a major new version of
iPhoto and a completely reinvented iMovie," said Ron Okamoto, Apple's
vice president of Worldwide Developer Relations. "Casio's fantastic new
line of EXILIM digital cameras works seamlessly with iLife'08, which
makes creating incredible video and still photos easier than ever."
By constantly pursuing new applications for the latest technologies and
functionality, Casio has been able to offer its customers beauty,
enjoyment and convenience in digital camera-based photography that was
not previously possible. With the release of this new lineup of EXILIM
digital cameras, which are extremely user friendly and can be used in
many new ways, Casio hopes that many more customers will have even more
enjoyable experiences with cameras.
EXILIM Pro EX-F1 — a high speed digital camera boasting the world’s fastest* burst shooting performance
The EXILIM Pro EX-F1 incorporates a new high speed CMOS sensor and high
speed LSI processor. After building in 6.0 million effective pixels and
a 12X optical zoom, the developers focused on achieving a burst
shooting speed capability that was hitherto unheard of. Using the
camera’s ultra-high speed burst shooting for still images or its high
speed movie recording mode, users can capture a split second’s movement
with greater detail than before, allowing them to catch each decisive
moment, and even motion that the human eye cannot ordinarily perceive.
* As at January 6, 2008, based on a Casio survey for the consumer market digital cameras.
Full resolution photography using 60 fps ultra-high speed burst mode captures the crucial moment
Using the still image burst mode, users can shoot at an ultra fast 60
frames per second. In burst mode, the frame rate can also be varied
from between 1 and 60 frames per second while shooting. Up to 60 shots
can be taken at once, so 60 shots per second for one second, or 5 shots
per second for 12 seconds, are possible.
Don’t miss that crucial moment, Prerecord Still Images, using ultra-high speed burst function
Users can record images not just at the instant they press the shutter
button, but before! Continuously recording at up to 60 images per
second, a maximum of 60 images can be saved in the camera’s own buffer
memory even before the shutter button is depressed. Even if users press
the shutter a little late, they will still be able to catch that vital
moment.
Slow Motion View function lets users view and capture that critical moment in slow motion during still photography
Users can take photographs while, in the monitor, the momentary action
that is before their eyes is displayed in slow motion. It is just as if
they have slowed down the passing of time. Users can unhurriedly
observe the motion of the subject as they press the shutter, ensuring
that they never miss that crucial moment.
Rapid Flash function allows continuous shooting even in low light
It is possible while using flash to take up to 20 continuous shots at a
speed of up to 7 frames per second, so even in low light, no more
missed shots. Also, the internal LED light allows high speed burst
shooting at between 10 and 60 frames per second.
High speed movie recording at up to 1,200 fps
The EXILIM Pro EX-F1 can record high speed movie footage of motion too
fast for the human eye, for ultra slow motion playback. Users can
select a recording speed of 300 fps, 600 fps or 1,200 fps. There is
also a Movie Button that lets users quickly start movie recording
without first switching from still image mode.
Full High-Definition movies
The camera features Full High-Definition movie recording capability.
Users can record beautiful movies at a screen size of 1920x1080 pixels,
at a rate of 60 fields per second. The camera can be connected to an HD
compatible television with a separately available HDMI cable to enjoy
viewing movies.
EXILIM Card EX-S10 — the world’s smallest and thinnest* stylish 10.1 megapixel digital camera
Casio’s EXILIM series was born with the appearance in 2002 of a
“wearable card camera” — a digital camera with a very slim form. The
new EXILIM Card EX-S10 maintains all of the powerful functionality of
the cameras that were later developed in that line (high pixel count,
zoom functionality, LCD monitor, photo functions, etc.) but it also
embodies a return to a stylish thin form and a strong design presence.
* As at January 6, 2008, for 10-megapixel class digital cameras. Based on Casio survey.
Thin form with a refined design
The camera’s stylish body, measuring 94.2 mm wide, 54.6 mm high and
15.0 mm thin (13.8 mm at the thinnest part) is the product of Casio’s
relentless pursuit of thinness. It is finished according to two design
requirements — a high quality feel created by the stainless steel body,
and a unique beauty derived from its coloring. The camera comes in four
colors — red, blue, silver, and black.
10.1 million effective pixels, and a 3x optical zoom lens
This new camera’s thinner, smaller body was made possible without
sacrificing high resolution image quality using a newly developed 1/2.3
inch CCD. Its high resolution images can be used to create beautiful
prints even when enlarged or when the image is cropped.
2.7-inch wide and bright LCD offers high contrast
The camera incorporates Casio’s newly developed Super Clear LCD. This
produces extremely sharp and vivid images, thanks to its high contrast
ratio and its 230,160 dot high resolution. The display can be viewed
easily from above, below, left or right thanks to its wide viewing
angle, and it is extremely bright, making it easy to see even in
daylight.
Auto Shutter function automatically records the moment of a smile or the instant when hand shake ceases
Using motion blur detection technology, the camera can automatically
take a photo at the instant when hand shake or subject movement ceases.
Users can also automatically capture the moment of a smile, the instant
when subject movement due to panning ceases, or the moment when their
own face fills the frame as they point the camera towards themselves.
iTunes-compatible H.264 video
The camera uses the H.264 video standard, which utilizes the AAC audio
codec widely enjoyed in Apple’s iPod, etc. It is also possible to
record movies in an appealing wide format. The camera also features a
Movie Button which makes movie recording easy.
EXILIM Zoom EX-Z80 — a small 8.1 megapixel digital camera with a smart design
The EXILIM Zoom EX-Z80 is a digital camera that features a very
compact, tightly formed design which offers the functionality needed to
easily take photos and shoot movies, yet also offers a design feel
conducive to carrying it around almost like a fashion accessory. It is
available in six body colors — pale pink, vivid pink, green, blue,
black, and silver. With this model, Casio has sought to create both
functionality and design that are “easier” and “more fun.”
A smallish, smart form
This camera’s smart form, with height kept to a minimum, makes it
compact enough to be cradled in the palm of the hand. The body features
a finely brushed finish, and the contrast with the mirror finish on the
ring surrounding the lens accentuates the camera’s scintillating
presence.
8.1 million effective pixels and a 3x optical zoom lens
Thanks to the use of the EXILIM Engine 2.0 high-performance image
processing module, which makes full use of Casio’s proprietary
technologies, users can enjoy taking beautiful pictures with very low
noise with this high performance 8.1 megapixel model.
Auto Shutter function automatically records the moment of a smile or the instant when hand shake ceases
Using motion blur detection technology, the camera can automatically
take a photo at the instant when hand shake or subject movement ceases.
Users can also automatically capture the moment of a smile, the instant
when subject movement due to panning ceases, or the moment when their
own face fills the frame as they point the camera towards themselves.
iTunes-compatible H.264 video
The camera uses the H.264 video standard, which utilizes the AAC audio
codec widely enjoyed in Apple’s iPod, etc. It is also possible to
record movies in an appealing wide format. The camera also features a
Movie Button which makes movie recording easy.
Fun and easy to use focusing frames
In addition to the usual rectangular focusing frame found on the LCD
monitor, users can also choose other playful design, such as a heart
shape, for the focusing frame. When the subject is crisply in focus a
clear heart shape is displayed, but when the image is not in focus the
heart shape breaks up. Not only fun, this is a useful tool that makes
it easier than ever to get the focus right.
Face detection function* finds faces of family members and focuses on them
If the faces of the people who users want to be in sharpest focus are
prerecorded, the camera can use face detection technology to
simultaneously detect up to ten faces. When it recognizes any of the
prerecorded faces, it prioritizes them when determining correct focus
and exposure. This feature can be useful when ordinary face detection
technology would have trouble focusing as desired, such as when a
number of people are lined up for a portrait and the picture-taker’s
family members are at the rear of the group.
*The face detection feature includes a face detection technology
provided by OKI’s face image processing engine, FSE (Face Sensing
Engine).
EXILIM Zoom EX-Z200 and EX-Z100 — two 10.1 megapixel digital cameras with a wide 28 mm lens and 4x optical zoom
The high resolution, 10.1 megapixel EXILIM Zoom EX-Z200 and EXILIM Zoom
EX-Z100 models feature an EXILIM series first — a 4x optical zoom lens
that can shoot as wide as 28 mm (equivalent). Also, in addition to the
usual recognition technologies, the intelligence of these cameras has
been enhanced. They incorporate automatic scene differentiation and
allow the shutter to be released automatically, thanks to Casio’s
commitment to keep improving the convenience offered by digital cameras.
Wide-angle 28 mm lens with 4x optical zoom
These cameras allow zoom photography between 28 mm and 112 mm (35 mm
film camera equivalent). This increases photographic enjoyment, from
wide angle photography suitable for capturing large subjects or
shooting up close in small spaces, right through to telephoto work.
10.1 million effective pixels for high resolution photographs
The new thinner, smaller bodies of these two models were made possible
without sacrificing high resolution image quality using a newly
developed 1/2.3 inch CCD. Their high resolution images can be used to
create beautiful prints even when enlarged or when the image is cropped.
CCD shift anti shake function in the EX-Z200
The EX-Z200 employs an anti shake function that compensates for blur by
moving the imaging element. Of course, both models incorporate Anti
Shake DSP, which reduces blur by raising the camera’s sensitivity and
therefore increasing shutter speeds.
2.7-inch wide and bright LCD offers high contrast
These cameras incorporate Casio’s newly developed Super Clear LCD. This
produces extremely sharp and vivid images, thanks to its high contrast
ratio and its 230,160 dot high resolution. The display can be viewed
easily from above, below, left or right thanks to its wide viewing
angle, and it is extremely bright, making it easy to see even in
daylight.
Auto Shutter function automatically records the moment of a smile or the instant when hand shake ceases
Using motion blur detection technology, the camera can automatically
take a photo at the instant when hand shake or subject movement ceases.
Users can also automatically capture the moment of a smile, the instant
when subject movement due to panning ceases, or the moment when their
own face fills the frame as they point the camera towards themselves.
AUTO BEST SHOT analyzes scenes to determine an appropriate shooting mode
These cameras can automatically analyze the scene to be captured and
choose an appropriate shooting mode. The six scenes that can be
distinguished are: people, scenery, night scenes, night scenes with
people, close-ups, and moving subjects. These cameras were also
designed to be very user-friendly, and it is easy to quickly change to
another shooting mode associated with the scene type that the camera
recognizes.
H.264 video, which can be enjoyed in wide format
These cameras utilize the H.264 video standard, which lets users record
beautiful movies with the latest high compression technology. Users can
enjoy wide format movies in a 16:9 aspect ratio. These cameras also
feature a Movie Button for easy movie recording.
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