Samsung Broadens Award-Winning NV-Series With Two New Models NV30 and NV40 Represent the Evolution of Samsung’s Celebrated NV-Series
Las Vegas, NV (January 7, 2008) – Samsung is proud to introduce two new
additions to its award-winning NV-Series of advanced point and shoot
digital cameras – the 8.1 mega-pixel NV30 and 10 mega-pixel NV40. In
addition to featuring elite NV-Series technology, such as the
revolutionary Smart Touch user interface, the NV30 and NV40 also
incorporate a new DRIM Engine image processor, for enhanced image
quality and speed.
Combined with the cameras’ premium 3x optical zoom Schneider lenses,
the new DRIM Engine yields outstanding image quality, producing some of
the sharpest, most clear and color accurate images available today. The
highest performing imaging sensor found in Samsung’s extensive array of
digital cameras, the DRIM Engine also boasts a drastically improved
shutter lag, shot-to-shot time and processing speed.
The NV30’s and NV40’s Dual Image Stabilization also adds to the
shooting experience. Dual Image Stabilization combines both Samsung’s
improved Optical Image Stabilization (OIS) and Digital Image
Stabilization (DIS) modes. When selected, OIS and DIS work
simultaneously to provide blur-free images, no matter how shaky the
user’s hand may be.
“This is the next generation of Samsung’s award-winning NV series of
digital cameras,” said Stewart Henderson, Vice President Marketing,
Samsung Opto-Electronics America. “NV stands for New Vision, and the
NV30 and NV40 are representative of the evolution of what has become
our highly-successful, flagship line. At Samsung, we strive to deliver
the most advanced, digital imaging solutions to consumers in products
that not only offer a stylish design but also deliver images of
incomparable quality.
Samsung’s NV-Series raises the bar among the key players in this
industry and is sure to continue to be a formidable challenger to such
photographic brands’ competitive offerings,” concluded Mr. Henderson.
In keeping with the NV-Series’ philosophy of encouraging users to get
the most out of their camera’s robust functionality, Samsung has
included a new, secondary Photo Style Selector (PSS) dial. Located on
top of the cameras, opposite the standard mode dial, which allows users
to set the NV30 and NV40 to a designated shooting mode, the new PSS
dial represents a revolution in both design and functionality.
Empowering the shooter’s thumb, the PSS dial brings a host of creative
effects to the fingertip, allowing the user effortless access to seven
types of color profiles, including Soft, Vivid, Forest, Retro, Cool,
Calm and Classic.
On the back of the cameras’ brushed black, stainless steel bodies, lies
Samsung’s Smart Touch user interface. Smart Touch enables easy
navigation of the cameras’ comprehensive feature sets by simply sliding
a finger across the control buttons positioned around the cameras’ 2.5”
LCD screens, which will automatically brighten or dim depending on the
current lighting situation. For reviewing and sharing images with
others, the NV30 and NV40 also feature an intuitive Multi-Slide Show.
With Multi-Slide Show, end-users can playback their images using five
different slide transitions and can also have their images set to
scroll to the cameras’ preloaded music or their own favorite MP3 files.
Users can also take advantage of advanced features such as Face
Detection and Self Portrait mode. Face Detection technology makes
taking pictures of family and friends a snap, as it detects up to nine
faces and automatically adjusts focus and exposure to ensure better
composition and image quality. Self Portrait mode is a unique
functionality that takes the guessing out of taking a self portrait. By
utilizing Face Detection technology, the NV30 and NV40 automatically
detect the user’s face, adjusts focus and exposure, and will only allow
a photo to be taken if the subject is centered in the frame.
Additionally, with the ability to shoot at ISO 3200 and 14 scene modes
to choose from, including Night, Portrait, Children, Landscape,
Close-Up, Text, Sunset, Dawn, Backlight, Fireworks, Beach & Snow,
Café, Food, and Self Portrait, shooters can effortlessly adjust the
NV30 and NV40 and capture the best image possible in any setting.
The NV30 and NV40 also boast a Function Description feature. Designed
to reduce the intimidation factor of the cameras’ various modes, the
Function Description automatically provides a brief and easy to
understand description of each setting when scrolling through the
cameras’ menus, helping the end-user determine which setting is
appropriate for their current shooting scenario.
These new NV cameras also have the ability to record at VGA resolution
(640x480) at a maximum frame rate of 30fps. Shooters can also take
advantage of the cameras’ movie stabilizers and 3x optical zooms while
recording video and with Samsung’s Successive Recording mode, can
pause, and then resume filming without having to save the clips as
individual files.
NV30: $279 MSRP – Available February 2008
NV40: $329 MSRP – Available March 2008
Samsung Opto-Electronics America, Inc., Secaucus, N.J., is the U.S.
subsidiary of Samsung Techwin Co., Ltd., Sungnam Kyungki-Do, Korea.
Samsung Opto-Electronics markets a full line of auto focus cameras,
zoom and digital cameras for the amateur as well as the professional
under the Samsung brand name.
For full specifications and hi-res images visit the Samsung Camera website at:
www.samsungcamerausa.com
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