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Pre PMA - Nik Software upgrades to Dfine® 2.0
Nik Software Redefines Noise Reduction for Adobe® Photoshop® with Revolutionary Upgrade to Dfine® 2.0
Award Winning U Point™ technology, combined with intelligent image
Las Vegas, NV - March 7, 2007 (Booth #H251) - Nik Software Inc. today
announced the latest upgrade to its award-winning noise reduction tool
Dfine 2.0. Designed to improve image quality, Dfine 2.0 now includes
Nik Software's patented U Point technology for selective editing
control and a completely new user interface that is easier to use and
improves workflow for busy photographers.
When capturing images, all digital cameras inherently create unwanted
imperfections known as noise. High ISO speeds and low light conditions
can also contribute to noise. Dfine 2.0 addresses the issue of digital
image noise with unprecedented selective control and a revamped image
processing core, which provide superior noise reduction while
maintaining detail and sharpness in an image. Its newly re-designed
user interface, new auto camera profiling system, and the addition of U
Point powered Control Points help photographers quickly and easily
improve the quality of virtually every digital photo.
"Many photographers have simply ignored or accepted image noise as a
part of digital photography due to the complexity of the tools
available," said Michael Slater, president and CEO of Nik Software,
Inc. "The complete re-design of Dfine takes simplicity and control of
noise reduction to an entirely new level," Slater added.
Dfine 2.0 noise reduction can be applied globally or selectively using various controls including:
* Control Points powered by U Point™ technology -- with a single
mouse click, photographers can place Control Points on an image and
selectively adjust the amount of contrast (luminance) and color
(chrominance) noise reduction.
* Target Colors -- using an eyedropper tool to select colors,
photographers can reduce noise based on a range of colors. This method
is ideal for batch processing a series of images.
* Selective Tool -- using brushes, noise reduction can be applied
selectively. For added control and fine detail adjustments, Dfine also
supports pressure sensitive features optimized for Wacom® Pen Tablets.
Dfine also includes a new auto camera profile system as part of its
image processing core. This feature adjusts the noise reduction to
match specific parameters and nuances based on camera manufacturer
specifications. Camera profiles may also be created manually and saved,
and then loaded by users at a later time.
Dfine 2.0 will be available in Q2, 2007 direct from Nik Software (www.niksoftware.com)
or from specialty camera retailers worldwide at a suggested retail
price of $99.95. Registered owners of Dfine 1.0 qualify for special
upgrade pricing, while anyone who purchased Dfine 1.0 after February 1,
2007 will receive the upgrade free of charge.
About Nik Software, Inc.
Nik Software, Inc. (formerly Nik Multimedia, Inc.) is a privately held
American company that develops software solutions for the growing
digital imaging and photography markets. Established in 1995, Nik
Software has become the recognized leader in digital photographic
filter development and produces award-winning technology and software
products for digital photography and imaging professionals including U
Point™ technology, Dfine®, Nik Color Efex Pro™, and Nik Sharpener Pro™
software. All other trademarks are the property of their respective
owners.
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